Terms and Conditions

Last updated 12 October 2026

1. About Deload

Deload is operated by DELOAD LIMITED, a company registered in England and Wales under company number 17047618, whose registered office is at 100 Goddard Place, London N19 5GT.

These Terms govern your subscription to and use of the Deload platform.

By selecting the acceptance checkbox and completing signup, you agree to these Terms and the subscription details displayed at checkout.

2. Business use and account registration

Deload is provided for business use. By signing up, you confirm that you are acting for purposes relating to your trade, business or profession and have authority to enter into this agreement on behalf of the business named on your account.

You must provide accurate account information, keep your login details secure and notify us promptly of any unauthorised access.

You are responsible for the actions of users you authorise to access your account and for assigning appropriate access permissions.

3. Our service

Deload provides access to the features included in your selected subscription plan, which may include advertising tools, customer relationship management, messaging, automations, landing pages and reporting.

We will provide the service with reasonable care and skill. We do not guarantee uninterrupted or error-free access. Maintenance, updates and third-party outages may temporarily affect availability.

We may update the platform, but will not materially reduce the core features of your paid plan during your minimum commitment without your agreement or an appropriate remedy.

Your plan's features, usage allowances, additional charges and any agreed support arrangements will be described at checkout or in your written order confirmation.

4. Three-month minimum commitment

Your subscription has an initial minimum commitment of three consecutive months, starting on the subscription start date shown at checkout.

Where you select monthly billing, you commit to paying three monthly subscription payments at the agreed price. Monthly billing does not make the initial commitment cancellable on a month-to-month basis.

You may give notice to cancel during the initial commitment, but cancellation will take effect at the end of that commitment. Subscription fees remain payable until then, except where you are entitled to end the agreement because of our material breach or applicable law.

Not using the platform, changing your business plans or receiving disappointing advertising results does not release you from the minimum commitment.

5. Fees and payment

Your subscription price, billing frequency, applicable taxes and any additional charges will be displayed at checkout.

Subscription fees are payable in advance. You authorise our payment provider to collect recurring payments using your selected payment method.

Advertising spend is separate from your Deload subscription. Optional services and usage-based charges, including messaging or other third-party charges, must be disclosed before you incur them.

If a payment fails, we may request an alternative payment method and suspend access after giving reasonable notice. Suspension for non-payment does not cancel fees properly due under this agreement.

6. Renewal and cancellation

After the initial three-month commitment, your subscription automatically renews monthly unless cancelled.

You can cancel through your account, where that facility is available, or by emailing hello@deload.co.uk. We must receive your cancellation before your next renewal date to prevent the next monthly charge.

Cancellation takes effect at the end of the initial commitment or, once that commitment has ended, at the end of your current paid billing period. Your access continues until that date.

Cancelling Deload does not automatically stop advertisements running through Meta or other advertising platforms. You must separately pause or cancel those campaigns and check their status directly with the advertising provider.

7. No-refund policy

Except as expressly stated in these Terms or required by law, subscription payments are non-refundable.

We do not provide refunds or credits for:

  • Change of mind or changes to your business circumstances.
  • Failure to use the platform.
  • Cancellation during the minimum commitment.
  • Unused time within a paid billing period.
  • Advertising rejection, poor campaign performance or failure to generate leads, sales or profit.

This policy does not prevent correction of duplicate or incorrect charges, or any refund or other remedy due because of our material breach or applicable law.

8. Facebook, Instagram and other advertising payments

You are responsible for advertising budgets and payments made to Meta, including Facebook and Instagram, and to any other advertising provider.

Advertising charges are separate from Deload subscription fees. Using Deload to create, publish or manage an advertisement does not make Deload the recipient of payments charged directly by the advertising provider.

You are responsible for reviewing and approving campaign settings, including budgets, audiences, schedules and spending limits, before publication, and monitoring your campaigns after launch.

Deload does not control Meta's billing systems, payment collection, advertising auctions or refund decisions. We are not responsible for charges correctly incurred under campaign settings you approve, or for billing errors attributable to the advertising provider.

Billing disputes and refund requests relating to payments collected by Meta or another advertising provider must be raised directly with that provider. Cancelling Deload does not cancel any outstanding advertising charges.

Nothing in this clause excludes responsibility for loss caused by Deload's own breach of this agreement or negligence where that responsibility cannot lawfully be excluded.

9. No guarantee of advertising success

Deload does not guarantee the success of any advertisement or campaign created, published or managed through the platform.

We do not guarantee any particular number or quality of leads, enquiries, bookings, customers, sales, revenue, profit, cost per lead or return on advertising spend.

Campaign results depend on factors including your offer, pricing, creative materials, audience, competition, budget, website, follow-up process and the advertising provider's systems.

Templates, AI-generated content, recommendations and reporting are tools to support your decisions. You must review content and campaign settings before use. Examples or previous results are not promises of future performance.

Poor advertising performance does not, by itself, constitute a failure by Deload to provide the subscription service or entitle you to a refund.

10. Advertising accounts and third-party services

Your use of Meta and other connected services is subject to their own terms and policies.

You are responsible for maintaining the necessary accounts, permissions and payment methods and complying with the advertising provider's requirements.

We cannot guarantee that an advertisement will be approved or that an account will remain unrestricted. We are not responsible for rejection, suspension, policy changes or outages caused by a third-party provider, except to the extent caused by our own breach of this agreement.

These provisions do not remove Deload's data protection responsibilities for third-party processors that Deload appoints.

11. Your content and acceptable use

You are responsible for the accuracy, legality and ownership or licensing of content you upload, generate, approve or publish.

You must not use Deload for unlawful activity, misleading advertising, unauthorised messaging, infringement of intellectual property rights or attempts to compromise the platform.

You must not upload personal data that you have no lawful authority to process or disclose.

You grant us permission to process and display your content only as necessary to provide and support the service. You retain ownership of your content.

Deload and its licensors retain ownership of the platform, software, branding and templates. Your subscription grants you a limited right to use them for your business during the subscription.

12. Data protection and customer data

Each party must comply with the data protection laws applicable to it, including the UK GDPR and the Data Protection Act 2018, as amended.

For personal data relating to your clients, leads and other contacts that Deload processes on your behalf, you are the data controller and Deload is the data processor. Our Data Processing Agreement forms part of these Terms and governs that processing. If there is a conflict concerning the processing of that data, the Data Processing Agreement takes priority.

You remain responsible for establishing a lawful basis for collecting and using personal data, providing appropriate privacy notices, keeping information accurate and obtaining any consent required for marketing communications.

Deload will process personal data on your behalf only on your documented instructions, including those necessary to provide the service, unless otherwise required by law. We will ensure that authorised personnel are subject to confidentiality obligations and implement appropriate technical and organisational security measures.

Our Data Processing Agreement sets out arrangements for third-party processors, international transfers, assistance with individuals' rights, security incidents, compliance information and audits, and the return or deletion of personal data when the service ends.

We will notify you without undue delay if we become aware of a personal data breach affecting data we process on your behalf and provide assistance as required by applicable law and our Data Processing Agreement.

We will not sell personal data processed on your behalf or use it for our own advertising. Any use of that data to train general-purpose AI models requires a separate, expressly agreed arrangement and a lawful basis.

Where Deload acts as a controller for account, billing and other information processed for its own purposes, our Privacy Policy explains how we use that information and how individuals can exercise their rights.

Data protection enquiries should be sent to hello@deload.co.uk.

13. Marketing communications and tracking

You are responsible for ensuring that marketing campaigns you instruct Deload to send comply with applicable data protection and electronic marketing laws, including any requirements for consent, identification of the sender and an effective opt-out.

You must respect unsubscribe requests and objections to marketing and must not use the platform to contact individuals unlawfully.

Where you install advertising pixels, cookies or other tracking technologies on your website or landing pages, you are responsible for providing appropriate information and obtaining consent where required.

Deload remains responsible for compliance in relation to its own website tracking and marketing activities.

14. AI features and sensitive information

AI-generated content may contain inaccuracies or unsuitable material. You must review it before publishing or relying on it, including checking advertising claims, intellectual property rights and compliance with applicable rules.

Where an AI feature processes personal data on your behalf, that processing must be covered by the Data Processing Agreement and the applicable supplier arrangements.

You must not upload health information, injury records, medical information or other special-category personal data unless the relevant feature is expressly intended to support it and the necessary processing arrangements and safeguards have been agreed.

Where such processing is permitted, you are responsible for establishing both a lawful basis and the additional legal condition required for processing special-category personal data.

15. Data export and deletion

You may request the return or deletion of personal data processed on your behalf by emailing hello@deload.co.uk.

At the end of the service, Deload will, at your choice, return or delete that personal data and delete existing copies, unless applicable law requires retention, in accordance with the Data Processing Agreement.

The Data Processing Agreement will specify the export process, applicable timeframes and treatment of backup copies. Any retained backup data must remain protected and must not be used for other purposes.

We may retain information for which Deload is independently a controller where there is a lawful reason to do so, as explained in our Privacy Policy.

16. Suspension and termination

We may suspend access where reasonably necessary to address non-payment, unlawful use, a serious security risk or a material breach of these Terms.

Where practical, we will explain the reason and give you a reasonable opportunity to resolve the issue.

Either party may terminate this agreement if the other commits a material breach and fails to remedy it within 14 days of receiving written notice requiring it to do so.

If you terminate because of our unremedied material breach, future subscription charges will stop and we will refund prepaid fees attributable to the period after termination.

Termination does not remove obligations concerning confidentiality, data protection, properly accrued payments or other provisions intended to continue after the agreement ends.

17. Liability

Subject to the exceptions below, Deload's total liability arising out of or in connection with this agreement will not exceed the subscription fees paid or payable by you during the 12 months immediately preceding the event giving rise to the claim.

Subject to those exceptions, we will not be liable for indirect or consequential losses, or loss of profit, revenue, anticipated savings or business opportunity.

Nothing in these Terms excludes or limits liability for death or personal injury caused by negligence, fraud, fraudulent misrepresentation or any other liability that cannot legally be excluded or limited.

These Terms do not restrict individuals' statutory data protection rights or the powers of a data protection regulator.

The advertising disclaimers explain the limits of the service and do not remove our obligation to provide it with reasonable care and skill.

18. Changes to pricing or these Terms

We will give at least 30 days' written notice of material changes to these Terms or your subscription price.

Price increases will not take effect during your initial three-month commitment without your agreement. After that commitment, changes will take effect no earlier than the renewal date identified in our notice.

If you do not accept a material change, you may cancel before it takes effect. If a material change must take effect during your minimum commitment, you may end the subscription before the change without paying fees for the remaining period.

19. Governing law

These Terms are governed by the laws of England and Wales. The courts of England and Wales will have exclusive jurisdiction over disputes arising from this agreement.

20. Contact

For subscription, cancellation, billing, support or data protection enquiries, email hello@deload.co.uk.